Blog

Apr 7, 20233 min

IVR and Voice Messaging - Why Genuine and Friendly WILL Keep Your Customers Coming Back

I love Psychology. It teaches us so many things about the human condition, and if you're a business or in advertising, it teaches you...

Sep 20, 20223 min

What the rise in viewership in Spanish language TV means for advertisers.. and for voice-over!

Every morning, I wake up (crazy but it's true). I stretch my entire body because it feels really good to do so, and then I look @ my...

Aug 2, 20224 min

the 'Metaverse' - what role will music and sound play within our new worlds?

These past two years... these past two years have been insane. It's no joke when people say that crises are also catalysts for growth. In...

Feb 11, 20223 min

The Metaverse will need voices & sound

Today was a lightbulb kind of day for me. I have a friend who loves the idea of Web3 and the metaverse as much as I do and we send each...

Jul 25, 20212 min

Advertising has its sight on a new medium: Gaming. What are you doing about it as a business?

Fortnite, Call of Duty, Rocket League, Roblox.. these are just some of the games you may have heard around the water cooler, whether its...

May 22, 20201 min

What can Audio Branding do for you?

Light travels faster than sound, BUT.. did you know that our brains process sound much faster? How does this transfer to your message?...

May 22, 20201 min

During COVID, We're Giving the Gift of Musical Ideas, For Free.

Samples of Arcadia, our gift to you!

Sep 9, 20192 min

When artists own chords: limitations

https://www.thefader.com/2019/08/01/katy-perry-dark-horse-lawsuit-blurred-lines-copyright-essay-2019?fbclid=IwAR19QxSpsive4r_KglQOW9peLPR...

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